Items of living culture (or Intangible Cultural Heritage) that have been included in one of the international lists of the 2003 UNESCO convention are represented on the UNESCO Internet site with written texts, 10-20 slides and a short video of 3-10 minutes. The videos are also to be found on YouTube and therefore very much accessible to the general public with Internet facilities. This greatly contributes to the aims of the 2003 convention: increasing the visibility of living culture that offers possibilities for intercultural dialogue. These audiovisual files also offer scholars an opportunity to analyse cultural politics as reflected by these audiovisual representations. For instance, we may be able to see which communities have been involved in the process of safeguarding and how. For this presentation I decided to analyse the audiovisual files supplied with the 19 items that were added to the Representative List in November 2011.