The digitization of intangible cultural heritage (ICH) has been the subject of a rapidly growing and expanding body of literature, indicating the importance of this endeavor. Digital heritage was recognized on its own as an entity to be safeguarded in the UNESCO Charter on the Preservation of Digital Heritage (UNESCO, 2003a). Scholars in diverse fields (geography, history, architecture and arts) have attended to the digitization of heritage, with a number of publications focusing partially or primarily on museum studies or geographical information systems (Cohen and Rosenzweig, 2006; Cameron and Kenderdine, 2007; Parry, 2007, 2013; Kalay, Kvan and Affleck, 2008; Knowles, 2008; Tallon and Walker, 2008; Dear et al., 2011; Bentkowska-Kafel, Denard and Baker, 2012). Other publications are broad works providing a survey-like study of the digital world as rich area of inquiry for folklore and vernacular expression (Blank, 2009, 2012).